Members of the BCA have an obligation to protect the welfare and the best interest of their breed by conducting themselves in such a manner as to reflect credit to themselves, their breed, an the BCA.
Members who exhibit are expected to observe the highest standards of sportsmanship, conduct themselves in such a manner as to reflect positively on the sport of showing dogs and exhibit good will at all shows and obedience trials.
Members who contemplate breeding a litter, or who allow use of their stud dog for the same purpose, shall direct their efforts toward producing dogs of quality, of even temperament, vigorous and free of health problems following the approved standard and breed only those specimens which conform to it. Members shall not engage in false or misleading advertising or misrepresentation of their breed, nor shall they malign their competitors dogs, breeding practices, or person.
BLATANT DISREGARD FOR THE STANDARDS SET OUT IN THIS CODE SHALL BE CONSIDERED UNACCEPTABLE BEHAVIOR AND NOT SUPPORTED BY THE BULLDOG CLUB OF AMERICA
(In consideration of the above code of ethics)
The Heart of America Bulldog Club, staying consistent with its parent club, The Bulldog Club of America, intends to keep with its stated goal of protecting and preserving the official standard, does not condone the breeding of or promotion of colors that are not mentioned in the standard, and/or that are described therein as "undesireable".